Sampling Store™ has been a leading U.S. lifestyle product sampling agency, delivering more than 650 million samples for clients since 1994. Our focus is active / healthy lifestyle sampling with brands that meaningfully engage consumers and shoppers along their wellness and passion paths.


Product sampling is powerful but also can be costly, which is why you should entrust your activations to a company with experience, like ours. Our tagline is “Trial without the error” because we’ve honed best practices and compliance by executing hundreds of programs across many brand categories.


We’ve delivered on trial objectives for hundreds of CPG companies large and small, such as Kraft/Heinz, Mondelez, Quaker, Pukka, Kashi, Orgain, P&G, Uniliver, J&J, Nature’s Bounty, Boiron, and many major retailers such as Walmart, CVS/pharmacy, Walgreens, Publix, and Kroger.

Lifestyle Sampling Touchpoints

Yoga Studio Network™

Yoga is now American’s #1 growth sport with more than 55 million Americans that have made yoga a part of their health and fitness lifestyle. Our exclusive Yoga Studio Network is comprised of 4,600+ independent and chain yoga studios nationwide, developed in partnership with the leading industry magazine and voice, Yoga Journal.

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Cross-Training Gym Network™

Reach high-intensity fitness enthusiasts at 7,000+ cross-training “functional fitness” gyms nationwide. These gyms are a social and sometimes competitive workout environments where relationships are forged, including those with brands that members can try and experience